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Monday, February 09, 2009

Round #2 of Graphic Art Updates

Graphic Art by HM Osterhout

Last week we began to roll out a new look for Thrasher's Wheat and had some interesting reactions.

So as we continue to update the look of Thrasher's Wheat in the spirit of change and new is always better, here's another graphic component that we'll be integrating in the future by HM Osterhout.

HM writes:
Once upon a time, where a leader was found, near a deep near a deep forbidden lake, lived an unknown legend. Possessed by the design muse, the great spirit blessed her with the ability to create clear, cleaver and concise communications in the visual idiom.

One day a distressed blogger in a tower sent out a message of 'help'. 'Help' he wrote--'Is there a designer out there with passion and taste and love for fuzz rocking singer-songwriters? I am waiting for you...'

Recognizing a field of opportunity when she saw one, she recollected, back in the days of old, the love affair with fringe jackets and fuzzy sideburns, rocking a vintage Wilson Billie Jean King wooden racket. Wood rocks.

Truth be known, the concept came in a hazy dream, inspired in fact, by this old guitar.

Design is to advertising as Neil Young is to everyone else.

Design is about communication; advertising is to sell a product or idea, even war. Heidi Osterhout has been known to do both. Learn more at

Heidi now favors Gretsch and Martins over Wilson and is happy to discuss projects with you, Archives Guy or Neil Young at any time.

Thanks HM!

More new looks @ TW still to come. Stay tuned!


At 2/09/2009 09:21:00 PM, Anonymous Anonymous said...

Really dig the new logo!

At 2/09/2009 09:28:00 PM, Anonymous Anonymous said...

I like the image of this one... not as much as the first one thought. The first definately implies 'tribute'.
The second, although more original, lacks the comfort of familiarity. Not a bad thing, but on its own, doesn't connect me to Neil. Besides, Neil plays right handed *S*

Ont., Canada

At 2/10/2009 05:57:00 AM, Anonymous Anonymous said...

Bof Bof.

At 2/10/2009 06:40:00 AM, Anonymous Anonymous said...

As you're a bunch of left wing looney liberal socialists, your new logo is quite appropriate- looks just like the Soviet hammer and sickle.

Why not add a picture of Stalin to it just for good measure and to really sure up your commie credentials?

At 2/10/2009 07:16:00 AM, Anonymous Anonymous said...

the Logo is aweful.
And to the poster above- nothing wrong with socialism.Better than the bush society where we bailout people making millions of $ , tens of millions of $, hundreds of millions of $, while the middle class and poor people struggle to
make a life for their kids, pay their bills, put food on the table.THAT we dont seem to give a shit about.
Yeah, lets spend another Trillion $ in Iraq, ruining peoples lives, both here and there.Dont bother helping people who realy need help !
Bush should be in jail.

At 2/10/2009 08:26:00 AM, Anonymous Anonymous said...

Thrasher -

This one is good too. Kinda like an original song that sounds like something you heard before, rather than a 'cover' tune.


At 2/10/2009 09:02:00 AM, Anonymous Anonymous said...


At 2/10/2009 09:04:00 AM, Anonymous Anonymous said...

I think it looks sharp,new, open for the next wave--- the other image was cool----maybe too much in the past----tough call---
I'd vote for this one---

At 2/10/2009 09:05:00 AM, Anonymous Anonymous said...

Thrasher, this one is not good, just like the previous one. It's too cheap for Neil, more rust should be added. Listen to "RITFW" from the MSG show's and try to find the connection between that song and this logo!

At 2/10/2009 10:44:00 AM, Anonymous Anonymous said...

Do not like this at all
go back to the drawing board Heidi
The first logo was better.

At 2/10/2009 11:14:00 AM, Anonymous Anonymous said...

At first, I thought I saw a variation on the Chinese character for "follow" and "walk."

Now that I look at it closer, I see a guitar pointing west which is very inauspicious.

It is sharp, sleek, crisp, and something I might hang my umbrella on rainy days. It also looks sharp enough to cut through cheese.

I also peeked in her web page and will consider her a for a project in the future to sell some microbes to eat up toxins leftover from old industrial waste sites.

At 2/10/2009 11:47:00 AM, Anonymous Anonymous said...

The first one and this one suck.

Archives Girl

At 2/10/2009 11:53:00 AM, Anonymous Anonymous said...

Looks like it's time to start limiting who can post here. The trolls are out in force.

I think this logo is great. Really clever with the T and W built into the guitar. The words "Thrasher's Wheat" could be more artful, but otherwise I like this one a lot.

Does it capture the feel of the site? I don't know, but as a graphic, it's very slick.


At 2/10/2009 12:05:00 PM, Anonymous Anonymous said...

Does it capture the feel of the site?

No, it does not capture the feel of the site.
No, it does not capture the feel of the Neil.
No, it does not capture the feel of the Horse.
No, it does not capture the feel of the Archives.
No, it does not capture the feel of the Future.

No, it does not capture the feel of the Neil.
But it definitely should!

-professional logo designer and NY fanatic

At 2/10/2009 01:13:00 PM, Anonymous Anonymous said...

Not nice. Amateurish.

"Really clever with the T and W built into the guitar."
- That would be clever maybe for a kid working on some school project.

I don't like much to criticize like this. But I do care about Thrasher's Wheat and I don't want to look at such an ugly "logo". Even a simple line of text with no graphic elements set in some nice font would look better.


At 2/10/2009 01:25:00 PM, Anonymous Anonymous said...

How about a drawing of a big fat
joint being smoked by a guy who looks like Neil with a sheepish grin and musical notes floating around the joint instead of smoke.
And in handwritting ( not perfect lettering) like Neil often uses on albums, just write Thrashers Wheat across the joint.
Neil would like it.
I like it.

At 2/10/2009 01:30:00 PM, Anonymous Anonymous said...

This is not a good idea dude.

At 2/10/2009 02:52:00 PM, Anonymous Anonymous said...

trolls ? punk david
because we do not like
Heidi's logo.

please !
bad is bad is bad

At 2/10/2009 04:59:00 PM, Blogger thrasher said...

If you have a problem with the logo, vent your ire towards Thrasher and not the artist.


At 2/10/2009 09:56:00 PM, Blogger Lone Red Rider said...

I am not alone! When I first saw this, I saw a hammer and a sickle too and definitely NOT a guitar. I only saw the guitar after someone else mentioned it.

no reason to vent at the artist or at Thrasher. Venting about Art is kinda like Dancing about Architecture!

At 2/10/2009 11:50:00 PM, Anonymous Anonymous said...

@ anon:

Why the heck don't people sign their posts anyway?

The "trolls" are the people who say, "It sucks," not everyone who doesn't like it.

You should be able to tell the difference, but then again, most people here can't even figure out how to sign their names, so how much can I expect?


At 2/11/2009 09:50:00 AM, Anonymous Anonymous said...

"yea, I bashed the f@#%$!@#g thrasher wheat logo, I'm so cool!"

WTF is going on?

Weirdness prevails.



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