NEW BOOK: To Feel the Music by Neil Young and Phil Baker

"To Feel the Music"
by Neil Young and Phil Baker
Release Date: September 9, 2019 (Pre-order it here. Please shop locally & independently. But if you can't, we appreciate your supporting Thrasher's Wheat by clicking this link. Thank you!!!)

An upcoming book titled "To Feel the Music" by Neil Young and Phil Baker is set for release on September 9, 2019.

Phil Baker coauthored with Neil Young the story of Neil’s quixoticly quirky quest to deliver high-quality audio. From an early announcement to the industry from the publisher, BenBella Books (thanks rustie Robert S. & HtH!):

Neil’s efforts to bring quality audio to his fans garnered media attention when his Kickstarter campaign for his Pono player—a revolutionary music player that would combine the highest quality possible with the portability, simplicity and affordability modern listeners crave—became the third-most successful Kickstarter campaign in the website’s history. It had raised more than $6M in pledges in 40 days. Encouraged by the enthusiastic response, Neil still had a long road ahead, and his Pono music player would not have the commercial success he’d imagined. But he remained committed to his mission, and faced with the rise of streaming services that used even lower quality audio, he was determined to rise to the challenge.

But this is also a business story of what’s involved in starting a company from scratch as well as developing, manufacturing and marketing the product. It takes the reader through the ups and downs and difficulties in turning an idea into a reality. Reminiscent of the classic “Soul of a New Machine,” the book explains the formation and workings of a small team of engineers trying to build a product to literally save music.

An eye-opening read for all fans of Neil Young, fans of great music, as well as readers interesting in going behind the scenes of a startup company and the product development process, To Feel the Music has an inspiring story at its heart: One determined artist with a groundbreaking vision and the absolute refusal to give up, despite setbacks, naysayers, and skeptics.

More details on "To Feel the Music" by Neil Young and Phil Baker (Release Date: September 9, 2019) and to pre-order here. (Please shop locally & independently. But if you can't, we appreciate your supporting Thrasher's Wheat by clicking this link. Thank you!!!)

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